In 2021, with the technology progressing rapidly, experts predict to see around 28 billion Internet of Things (IoT) devices by 2025. If you are not aware of IoT yet, it is nothing but a system of internet-connected objects. They gather and transfer data over the internet without any human intervention.

IoT devices include wireless sensors, software, or any other computer devices. We can connect any object like an automobile, a person, or even an animal with these IoT devices via the internet, enabling automatic data transfer.

For instance, an IoT system in your car can identify the traffic ahead and…


There is no second opinion in acknowledging the importance of software testing. We all know it is crucial to test the software to verify whether it meets the requirements and ensures it is error-free.

Yes, when you develop software, errors may appear in any phase of the life cycle. So, software testing comes in place to identify bugs, gaps, or any missing requirements compared to the actual needs.

However, one of the challenging decisions is knowing when to stop testing? How much is good testing? Do you need to test 100% of your application? Or do you need to focus…


Art with Machine Learning, Machine Learning

Artificial Intelligence(AI)/Machine Learning(ML) has already revolutionized various industries like Manufacturing, Information Technology, Finance, Healthcare, and more in the past few decades.

After witnessing the reinforcement learning techniques of AI, AI seems to be much more than a technology to streamline processes. It is promising to facilitate creativity in areas like art, music as well.

Yes, AI is already making it big in the world of arts and culture. The power of AI has opened up a whole new world of creativity and has produced many digital artists. These artists leverage computer algorithms to bring life into their art creations.

So…


Brand Yourself on Social Media, Social MediaSocial

It is not surprising that brands leverage social media endlessly to market their business and boost their online visibility. Of course, they want more clicks, likes, and shares and ultimately more sales.

But, modern customers want to know the people behind the brands these days. They expect a human touch and a trustworthy brand to do business with. So, it is time for business owners to build their brand on social media and market themselves rather than solely marketing their businesses.

Yes, gone are those days when personal branding was reserved only for celebrities, sportspersons, or musicians. …


Edge Computing, Cloud Computing, Edge vs Cloud, Edge, Cloud Computing

A few decades ago, the server took care of all computational tasks while the client handled only input and output. That ended up with a high load on the server-side.

Thus, the client-server model came into existence to sort out the problem. But, it may get overloaded when all clients simultaneously request data from the server. That further leads to network congestion.

Then came cloud computing. As we all know, cloud computing changed the way we access our data. The user can access the data anytime, as all information is available in the cloud.

The advanced technologies and the introduction…


Augmented Reality in Manufacturing Industry, Augmented Reality, AR in Manufacturing Industry, Amazing Ways to Use Augmented Reality in Manufacturing Industry
(Source: Viarbox — medium)

Augmented Reality (AR) is an emerging technology that creates an enriched version of the actual physical world by using various digital visual elements, auditory and other sensory information to enable an interactive experience for users.

Of course, there is no better example than Pokemon Go to understand AR precisely. Augmented Reality turns your ambiance into an interactive world, be it in the game, or you can leverage AR to fulfill any of your objectives. Yes, AR is not only for the entertainment or gaming industry.

AR can bring a massive impact in every other industry in several ways. Businesses and…


Use Psychographics in Marketing

In today’s highly competitive market, brands need to walk the extra mile to stand out and attract their target audiences. Even though you offer quality products and do genuine business, you need to understand your customers and provide what they want, how they want, and whenever they want. Thus, they will choose your brand over others.

Let’s take an example. A brand is trying to sell its high-quality and well-structured online course by running ads on various social networking channels like Facebook, Instagram. …


Blockchain revolution in Mobile Application Market, Blockchain, Mobile market, Mobile Application Market

Blockchain technology is not only about cryptocurrencies anymore. It is beyond that, and it is worth learning more about Blockchain now. The technology has evolved dramatically ever since the introduction of Bitcoin in 2009.

Blockchain has invaded almost all industries like healthcare, real estate, education; and had a massive impact in benefiting those businesses. It is probably due to its decentralized nature that can lead to new possibilities in almost all fields.

Moreover, the Blockchain provides greater transparency, enhanced security, and easier traceability that can elevate any business regardless of its niche.

The mobile app is yet another booming market…


AI Trends You Must Know in 2021, AI Trends, Top 10 Artificial Intelligence Trends For 2021,  Artificial Intelligence Trends For 2021

Innovations keep booming in every industry with advanced technologies like Artificial Intelligence(AI). It is hard to find one field that has not adopted AI today. Hands down, AI has revolutionized multiple industries including, information technology, the health care sector, automotive, manufacturing, finance, and more.

Businesses worldwide have embraced AI and machine learning algorithms to improve productivity and ensure good customer engagement. Even people are using these smart machines in their homes to accelerate their work in their hectic schedules. …


Avoid Email Spam, Spam Email, Why Does Email Go to Spam and How to Avoid it?

As a business owner, you probably invest a lot of time and money to market your business. Nevertheless, you want your brand to reach as many people as possible, boosting maximum sales.

Even in 2021, amidst all social media platforms, email tops the digital marketing channels. As emails lay the direct road between the brand and the customer, businesses often prefer email marketing to convert leads and close sales.

But, what if your email goes to spam instead of your customer’s inbox? All your hard work goes in vain, and you are losing out on profits. So, before anything else…

Vipinraj Nair

Entrepreneur, Founder @Cypherox Technologies.

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